Sonosuke Ishii steps into the role of chairman of Hitachi Construction Machinery Americas Inc. (HCMA), where he will pursue continued growth through innovative products, services and solutions.

“It has been the dream for many years for Hitachi Construction Machinery (HCM) to explore its own business in North America and Latin America,” says Ishii. “Together with our factories in Japan, HCMA and HCMA dealers — as our most important partners — will deliver viable solutions throughout the Americas.”

Ishii brings forty years of experience and business knowledge with HCM that will enable close collaboration between HCM and HCMA. “The key to seizing this opportunity is to further strengthen the collaboration between Japan and the U.S., and to unite all Kenkijin through close communication and teamwork,” says Ishii. All Hitachi Construction Machinery Group (HCM Group) employees operate under shared values and codes of conduct known as the Kenkijin Spirit. This spirit is underpinned by three ideas: taking on challenges without fear; understanding customers’ needs better than they do; and taking initiative on communication, including reporting, liaising and consulting.

Ishii started in sales and progressed to sales management and leadership positions within HCM. He has served as president of Hitachi Construction Machinery Eurasia sales, president of the mining group, vice president and executive officer, and senior vice president and executive officer.

Ishii takes the reigns from Masaaki Hirose, who took a new role as executive officer at HCM in Japan. While he was chairman of HCMA, Hirose helped to structure the company under the HCM way of business, to increase the visibility and awareness of the Hitachi brand in the construction market and to rapidly grow market share in the Americas.

About Hitachi Construction Machinery Americas Inc.

The commitment of Hitachi Construction Machinery Americas Inc. (HCMA) to the North American and Latin American markets is significant. With manufacturing facilities in Banshu, Ryugasaki, Tierra, Hitachinaka-Rinko and Tsuchiura, Japan, and the U.S. Corporate office and campus in Newnan, Georgia, HCMA offers outstanding parts availability, customer and dealer training programs, and a wide range of services and programs — providing outstanding support for Hitachi construction machinery. Backed by the global strength of Hitachi Construction Machinery Group, its employees, dealers and especially customers, HCMA is poised to make a major impact on the construction and mining equipment markets in North America and Latin America. For more information, please visit hitachicm.us.

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Curt Bennink
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